Danita Reese, owner of I Am Her Empowerment sought out to establish a cohesive brand that would not only sale her lip line but to also minister to the queen within. Founded on the Proverb 16:24 she wants women to understand that life affirming words are empowering and honoring to the Lord.  For style, we wanted to exude femininity and boldness yet maintaining hues of nude to express the need for women to be who they are in their skin.  Danita is now able to represent her brand with true cohesion and confidence.